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The client provides social assistance services with a focus on elderly care institutions, shelters, and NGOs. Their work involves creating personalized activity plans for residents, offering consultancy for accreditations, and supporting institutions in delivering high-quality social services.
To expand visibility and attract new partners, the organization needed a professional website that reflects trust, expertise, and scalability. Linnify designed and developed a tailored presentation website that also serves as an entry point to their broader platform for elderly homes.
The social services and elderly care sector faces unique challenges:
The project focused on the Romanian elderly care ecosystem. These organizations operate under strict regulations and require reliable consultancy to achieve compliance and accreditation.
Social assistants in Romania typically spend most of their time on-site with residents rather than in offices. This reality made digital accessibility and a mobile-friendly design essential.
The platform had to be simple, intuitive, and adaptable to the day-to-day needs of professionals delivering services directly in the field.
The client needed to address several issues:
1. Low online visibility and limited geographic reach.
2. Lack of a professional, trustworthy website to present services.
3. Difficulty in scaling towards their ultimate goal: a complete elderly home management software.
Linnify designed and developed a single-page presentation website (caminedebatrani.org) that communicates professionalism and expertise while maintaining a clean, minimalist design.
The website structure includes:
The design emphasizes black-and-white aesthetics with minimal color accents, reinforcing simplicity and clarity.
Linnify acted as the design and development partner, responsible for branding, UX/UI design, web development, and preparing the site for future SEO campaigns, providing the client with:
The team translated the client’s mission into a digital presence that inspires trust and professionalism. Careful attention was given to UX/UI details, balancing simplicity with clarity, ensuring visitors (primarily institutions, not residents) could easily understand services and connect with the client.
The site was also structured to integrate seamlessly with the planned elderly homes management platform.
The Elderly Homes website gave the client a professional digital presence, enabling them to reach more institutions, communicate their services clearly, and prepare for broader market expansion.
This project strengthened Linnify’s expertise in designing digital solutions for the social services sector. It also demonstrated how thoughtful design and structure can serve as both a communication tool and a foundation for future platform development.
The website targets institutions such as elderly care homes, shelters, NGOs, and public authorities, not the residents themselves.
It improves visibility, builds trust with institutions, and communicates services clearly, helping expand reach and credibility.
Yes. The site was designed as both a communication tool and an entry point for a future elderly home management software.
Consultancy for accreditations, assistance with activity plans for elderly residents, and support for social service compliance.
