
HelpMe is Romania’s first mobile app designed to assist users in real emergency situations, before professional help arrives. Developed in partnership with Academia de Prim Ajutor, the app provides verified guidance and maps of all public AEDs (automated external defibrillators) in Cluj-Napoca.
Its core functionality enables bystanders to respond with confidence to sudden cardiac arrest, choking, anaphylaxis, and severe bleeding, empowering citizens to save lives until emergency responders arrive.
Lack of structured public access to AED data and limited first-aid training among the general population result in missed life-saving opportunities.

The primary target market for the HelpMe app is Cluj-Napoca, Romania.
HelpMe aligns with emergency medical response standards and promotes European Resuscitation Council (ERC) best practices. The project was supported by Linnify, th City Hall, EMT services, and civic organizations including C-EDU and MedImpact.

The client faced several significant challenges in their traditional foundry operations. The primary issues included:
1. Complex and inflexible processes
Traditional foundry processes were rigid and could not easily adapt to different types of materials or production needs.
2. Lack of real-time data
Without real-time data, monitoring and controlling the production process were challenging, leading to inefficiencies and increased risk of errors.
3. Inefficient material tracking
The absence of an effective material tracking system resulted in poor inventory management and potential quality control issues.
4. Integration difficulties
Existing systems did not integrate well with other technologies used in the foundry, causing disruptions in workflow and data management.
5. User adoption
Employees found traditional systems difficult to use, leading to a lack of engagement and suboptimal performance.

HelpMe addresses a critical gap in public health: the lack of immediate, accessible, and trustworthy first-aid information when seconds matter. The app provides users with step-by-step guidance for emergencies such as cardiac arrest, choking, anaphylaxis, and life-threatening bleeding, situations where immediate action can save lives before professional help arrives.
The app’s standout feature is its live AED locator, allowing users in Cluj-Napoca to quickly find the nearest defibrillator.
Just as important is the app’s clean, distraction-free UX, designed for clarity under stress. HelpMe transforms complex medical guidance into easily digestible steps that non-medical users can follow with confidence.
By centralizing critical resources, verified AED locations and ERC-aligned first aid protocols, HelpMe empowers ordinary citizens to become first responders, filling a crucial knowledge and action gap in public health infrastructure.

Linnify managed the end-to-end technical development of the HelpMe mobile application during a civic hackathon, delivering rapid MVP execution and intuitive UX design optimized for high-stress usage.
Linnify brought its extensive expertise in mobile product development to HelpMe, with a proven track record of launching intuitive, cross-platform applications under tight timelines. Leveraging React Native, Linnify ensured fast deployment on both iOS and Android, while maintaining a unified codebase for scalability and maintainability.
Phase I: 48-Hour hackathon build sprint
Phase II: Educational enhancement



HelpMe demonstrates the impact that rapid product development can have in the public health space, especially when guided by a clear mission and supported by the right team.In just 48 hours, Linnify helped transform a civic idea into a fully operational mobile app, setting a new standard for first-aid accessibility in Romania.
This project reaffirmed Linnify’s strength in:


HelpMe is Romania’s first emergency guidance mobile app designed for everyday users in Cluj-Napoca. It provides real-time, step-by-step first aid instructions and a live map of nearby AEDs.
The MVP version of HelpMe was designed and built in just 48 hours during a civic hackathon, with Linnify leading mobile development, UX/UI, and product strategy.
HelpMe provides instructions for cardiac arrest (CPR), choking, anaphylaxis, and severe bleeding, based on European Resuscitation Council (ERC) standards.
The HelpMe app is designed for users in Cluj-Napoca, Romania. It includes a real-time map of over 120+ public AEDs located throughout the city.
Yes. HelpMe features a community-sourced AED submission system, allowing verified defibrillator locations to be added for public use.
Yes. The app is cross-platform, developed in React Native, and available for free download on both iOS and Android devices.
HelpMe was developed by Linnify in collaboration with Academia de Prim Ajutor, Cluj City Hall, local EMT services, C-EDU, and MedImpact.